Personally, I just don't like the way the Isuzu badge looks. It's big and ugly and poorly designed. I much prefer a logo or crest or badge to plain uncreative lettering - and not only did they chince out on making a decent crest, but they then made their ugly *** lettering as big as possible. Damn right I'm gonna rip that sh*t off! I also didn't like the VehiCROSS lettering. Gone too. That's why I debadged them... Sue me. I may eliminate the 3.5L and 4wd just because they look awkward there by themselves now..

You couldn't pay me to put a Maserati or Mercedes or Ferrari badge on, though. That's just plain kitsch.

As for "representin" for Isuzu... why? What have they done for me? I have no particular loyalty to the brand, and I could care less if they succeed or fail. Other than the VX, they've made no vehicle that has even interested me..... and even the VX is beginning to annoy me in little ways.