I got the last message while I was at the LineX shop getting something touched up and told him about that price. He said that that is a sign of an incompetent dealer. He said that it was priced so that you would leave. There is another dealer in the area that my dealer said is the same way, the guy only wants to do bedliners. My dealer said that doing eexteriors is more fun for him, he enjoys seeing the results and that, to him, bedliners are boring. He suggested you shop around.