As I said much earlier...bait and switch on the production method wasn't a legal option. They never aimed for more than the dies allowed. It was just a halo vehicle. Too impractical, and made by a truck maker with a roll over law suit reputation.
ive also been told that it seemed to help draw people into the showrooms and purchase less expensive vehicles - so most dealerships that had them raised the prices on them - almost keeping them on the lots on purpose -but i have no real evidence to back this up