Thanks Sue. I'm a Virginia Tech alum and after the shootings in 2007 the university held a memorial convocation during which distinuguished poet/author/professor Nikki Giovanni read her poem "We Are Virginia Tech" as a tribute. Afterwards the university used the phrase in its advertising to demonstrate the "one-ness" of our student, faculty, and alumni community, collectively referred to as "Hokie Nation." Take a look...

http://www.youtube.com/watch?v=0cSuidxE8os

The idea is that the plate and plate holder together read "We are Virginia Tech"